According to Hits Daily Double, the "Put It Down" led set will debut at No.3 on the Billboard 200 with first week sales of 66,856. Granted we were expecting a slightly higher number, the figure is solid for an R&B effort in the current climate.
The key moving forward will be to establish one or more successful “faces” to the campaign – be that more hit singles or steady album sales.
Ms. Norwood is definitely “back” in the court of public opinion. It’s now down to her team to capitalize on this and ensure they continue to build on her resurgence.